Steve Jobs by Walter Isaacson

The Chad started a book club at the office, and the team’s first pick was Steve Jobs by Walter Isaacson. I think this pleased The Chad since he always smiles when we have a team meeting and he looks around and sees every single person on his team on a MacBook with an iPhone nearby.

I was pleased that we chose this book, since I’d already bought it. Look, to be totally honest, the thing is, well, I buy a lot of books with the absolute BEST of intentions to read them…someday. I probably would have never actually read this book, or maybe gotten around to it during my retirement years. (Look, to be totally honest, the thing is, well, at the rate I’m going I’ll probably never retire either…but I digress.)

THE POINT IS, this book is incredibly good. It is fascinating. It is riveting. It is compelling. And if you currently work or have ever worked in corporate America, if you have ever used a personal computer, if you have ever bought an Apple product or watched a Pixar movie, you should read it. And if you have been around me for the last two weeks you know that I can’t shut up about it. Read this book already so we can talk!!

Steve Jobs is not all roses. Not by a long shot. (One person at the office summed-up the book with “Smelly hippie gets lucky.”) But the fact is: I’m not all roses either. Not by a long shot.

Roses, thorns – (Wait, was that the cheesiest metaphor ever or what?? Man, I am reeeeeally sorry.) – in the end it doesn’t matter. Steve Jobs makes me want to take more risks. Makes me want to work harder, to do better work, to care deeply about my customers, to create things that are beautiful and to never settle for mediocrity. Steve Jobs reminds me that the measure of a person’s life is not the length, but the depth of which it is lived. Steve Jobs makes me want to think different…and think bigger…and think harder than I have ever thought before.

As I finished the book I wondered what he could have done for the digital home, the medical industry, education, the list goes on and on. The question really is, now that he has set the bar, who will rise up to meet it?

To Steve Jobs: Thank you for living such a deep life. Here’s to you…

“…to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.”

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